What is it about pink?

December 9, 2009

At Finders Keepers I sold out of every single pink mini owl kit. Then I sold out of every purple kit. What is it about pink for little girls? I used to think that it was just a society thing – that pink was for girls and blue was for boys and we’re all so conditioned to it that we just keep buying those colours. I was wrong. Little girls love pink. Can’t get enough of it. Whenever they come up to my stall they go straight for the pink every time. On a rare occasion they’ll waver to the purple but that’s as far as they’ll go. I find this fascinating. How can one colour appeal universally to little girls? I wonder if it’s the same in non-western countries?

So this week is all about pink and purple for Allies Attic. The fabric is called Fairy Lovehearts by Australian designer Saffron Craig and I love, love, love the red with the pink.

11 Responses to “What is it about pink?”

  1. wendy Says:

    I was raised very non-girl, very 70′s Free to Be You and Me with non-gender specific toys, no dolls ever, etc. I don’t wear pink either (too light, shows my back fat) or decorate in pink. But I have so much pink fabric in my stash, it’s ridiculous. Pink and red are my biggest shelves.

  2. wendy Says:

    BTW, I LOVE your owls and that fabric. Saffron’s dandelions (in pink, of course) are to die for! But so expensive.

  3. Shannon D Says:

    Not sure what it is – seems to be in built, Katelin is now 2 1/2 and she chooses to wear pink, asks for the pink balloon and the pink cup. I don’t dress her in pink much, but at the moment it is her colour of choice – all on her own – skirts are becoming a favourite too! The owls are gorgeous. Oh and her second choice used to be yellow, its shifting to purple!

  4. michelle Says:

    I never liked pink as a child, but pink and lilac were forced upon me when it came to my parents decorating my room. It was the 70s, after all, and the era of wall paper with big flowers and chenille bedspreads.

    Given my natural dislike of pink, I am still amazed when I see little girls totally going gaga for the colour! So that’s interesting that you sold out of pink so fast.

    • Claire Says:

      I know it’s crazy isn’t it! I wonder if there’s some kind of study on the whole pink/girls thing. I do have wonderful visions of your childhood bedroom with gigantic flower wallpaper… he… he..he

  5. Marina Says:

    I’ve tried to fight the pink trend ever since I started crafting! Sometimes, though, you just have to give in and go with the flow……. It seems to be what little girls (and some mums- if they admit it!!) want.

    • Claire Says:

      You’re so right Marina! I do like the red with pink – it seems to take the edge off the candy-ness if you know what I mean. My best friend has a complete obsession with pink although other than that she’s not so girlish. I’m so intrigued by the pink thing – I think I’ll have to look into it more.

  6. sophie Says:

    yep, girls love pink – it’s so strange! Luckily for me Eva still has no care at all about what she wears or what colour her toys are, so i am going for everything but pink!!

  7. Karen Says:

    It is a strange phenomenon isn’t it. I’m real ‘non-girly’ girl and have three year old twins – one of whom loves all things pink and one whom (thankfully for my sanity) loves yellow and orange.
    But she’s a rarity – all our other three-year-old friends love pink too.
    I’m in love with that Saffron Craig fabric.

  8. Amelia Says:

    Girls really do love pink!

  9. corrie Says:

    yep 3 pink lovers in this house!!!!! my little ones are inheriting it from me! I made keira a tee with a green russian doll appliqued on the front, ummmm she says well, its a little bit green and I want pink!!!!!!!!

    so yes pink is hot!

    Corrie:)


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